The phrase “don’t sell yourself short” is a way to tell someone not to underestimate or undervalue their skills, abilities, or achievements. It’s similar to saying, “Don’t undersell yourself” or “Don’t underestimate what you’re capable of.”
Here are two examples in sentences:
Example 1:
“Don’t sell yourself short, Lisa. Your ideas for the project are innovative and valuable.”
Example 2:
“Even if you feel nervous about the job interview, don’t sell yourself short. You have the skills and experience they’re looking for.”
Here are two examples in a conversation:
Example 3:
Amy: “I don’t think I can run the marathon.”
Ben: “Don’t sell yourself short, Amy. You’ve trained hard and I believe you can do it.”
Example 4:
Dave: “I don’t think my art is good enough to be in the exhibition.”
Laura: “Dave, don’t sell yourself short. Your art is unique and expressive.”
So when someone tells you, “don’t sell yourself short“, they’re encouraging you to have more confidence in your abilities and to not undervalue yourself. It’s often used as a supportive expression to boost someone’s self-esteem.